EnchantMoon tablet aims to be your digital pen and paper
(Credit: Ubiquitous Entertainment)
Would you be more willing to buy a tablet if it had a slick sci-fi promo video? How about something that mixes “The Matrix” with Apple’s iconic “1984″ Macintosh ad?
That seems to be what Japanese app developer Ubiquitous Entertainment iss shooting for with a series of eerie, dystopian videos titled “Brave New World” that introduce EnchantMoon, a stylus-operated tablet that lets you easily create HTML5 games and apps without programming code.
As seen in the first video below, EnchantMoon is portrayed as a tool that can liberate you from oppressive control. Inspired by the moon in the heavens, a young woman uses it to free herself from a dark room in which people are jacked into a collective hallucination. Pursued by scary masked figures, she flees through a forest.
Director Shinji Higuchi, who oversaw the promo series, is known for special effects in Japanese monster films and on anime blockbuster “Evangelion,” but he’s no Ridley Scott. Still, these movie-quality promos are enough to make you sit up and take notice.